27 Apr With You. and Vince Staples’ “Ghost” Gets Interactive Video
The over drunken tune “Ghost” by With You. superstars and highly popular rapper Vince Staples just received a mind-blowing new interactive video. The narrative follows the character in Vince’s lyrics, swapping reality with techno-thriller animation.
“Directed by Vince McKelvie, the Tig.ht team created an interactive music video that combine real world environment with digital Fx that show the complexities of of drug usage and party culture which harkens back to classic videos like The Prodigy‘s ‘Smack My Bitch Up,'” explained With You. in an email to The FADER about the video. “We chose to collaborate with Tig.ht because they are always on the pulse of how people consume culture today.”